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Gradient is one of the leading companies at the Russian FMCG market. Since 1991 Gradient has established itself as a distribution company and won an opportunity to reinvent and benefit from the best global experience on marketing, logistics, service and information systems. Today the company is focused on the establishment and development of in-house brands for both domestic and global markets.

30+

in-house and exclusive distribution brands

1000+

worldwide retailer partners

1600

staff members

Our story

We create well-known brands

Brand of safe, eco-friendly, concentrated laundry and cleaning detergents for families with children, people with allergies and those who care about safety of ingredients

meineliebe.eco

Wet and dry food for cats and dogs providing diverse and balanced diet for your beloved pets

The first dietary supplement brand created especially for urban citizens and needs specific to managers and the devoted to the rhythm of the city

urbanformula.ru

Opening a new era in makeup! Products with modern textures and futuristic design developed in line with principles of optics, plastic surgery and even mathematics

influence.me

Korean brand offering sensationally effective skincare products with an instant result: these masks and patches will change your perception of skincare!

Unique professional laundry powder comes from Korean HORECA experts who are known as real clean-freaks.
Concentrated laundry powder from Korea is a mix of technology and traditions for your home.

Tanoshi - baby diapers from safe and high quality materials, made using modern technology. They have everything for baby’s comfort and parents’ convenience. Tanoshi - because you and your baby are happy together!
www.tanoshi-club.com

Meine Liebe

Brand of safe, eco-friendly, concentrated laundry and cleaning detergents for families with children, people with allergies and those who care about safety of ingredients

meineliebe.eco

Leo&Lucy

Wet and dry food for cats and dogs providing diverse and balanced diet for your beloved pets

Urban Formula

The first dietary supplement brand created especially for urban citizens and needs specific to managers and the devoted to the rhythm of the city

urbanformula.ru

Influence Beauty

Opening a new era in makeup! Products with modern textures and futuristic design developed in line with principles of optics, plastic surgery and even mathematics

influence.me

PROFESSOR SKINGOOD

Korean brand offering sensationally effective skincare products with an instant result: these masks and patches will change your perception of skincare!

OTTAKU

Unique professional laundry powder comes from Korean HORECA experts who are known as real clean-freaks.
Concentrated laundry powder from Korea is a mix of technology and traditions for your home.

Tanoshi

Products we created in collaboration with Magnit Cosmetic

STELLARY — beauty brand for creating luxurious feminine images. The brand adapts global make-up trends so that every woman can create a luxurious image with STELLARY on a daily basis
stellary.ru
It is a cosmetics based on active ingredients that actually work. It is made for women who want their skin to be always gorgeous
stellary.ru
BEAUTY BOMB is a boundless beauty! Its territory is freedom and individuality. The brand makes the most daring fantasies real and break down the stereotypes about makeup
beautybomb.ru
ZOLLIDER razors and cosmetics for men are high-tech universal products with stylish design for comfortable and qualitative shaving. Gentleman stuff but not the fluff!
zollider.ru
Brand of full-range eco-certified laundry and cleaning detergents. All products are made from biodegradable components without phosphates and chlorine
mygardenica.ru

Exclusive distribution at the Russian market

In 2008 our company gained exclusive right for development and promotion of the French makeup brand VIVIENNE SABÓ in Russia, the brand has maintained the leadership in its category for many years.

viviennesabo.com

ARTDECO

Luxury can be available! Rich palette of shades, system of interchangeable blocks, gorgeous collections of this German brand inspire every woman giving strength and confidence!

BioOil

A world-leading brand specializing in products with clinically proven effectiveness in the fight against stretch marks, scars and dry skin

Biore

Innovative products for make-up removal, cleansing and skincare from Japan

Burti

Premium German brand of eco-friendly laundry detergents without microplastic, phosphates, chlorine and other aggressive ingredients

Cettua

Korean brand of mask sheets for face and body, bands and patches for skin imperfections, mattifying tissues

Cottage

Skin care from the very heart of France. Original sensual flavors of Cottage shower products are inspired by nature and give you real pleasure

Deborah Milano

The brand has been produced in Italy since 1962. The wide range of shades and formulas, bright design, extreme sense of color and exquisite Italian style are in the brand’s DNA. High-performance formulas are used in each product.

Elastine

Brand of LG Korean group of companies. A connection of science and beauty, the brand offers innovative perfumed hair care products

Focallure

Focallure is a young, trendy and dynamic color cosmetics brand started in 2013 in Guangzhou. Now it already has the leading positions in the online sales on the Asian market.

John Frieda

British brand of hair care products. The brand's mission is developing unique products for different hair types

laCabine

Ampoules for mature skin made by Spanish manufacturer MAGASALFA and creating the effect of salon treatment

Laurier

Japanese hygienic products for women by manufacturer of Merries. Women's health care and comfort

Lip Smacker

The most flavored, sweet and safe kids balms and lip glosses. Different flavors from strawberry to cotton candy will delight both children and adults!

LookDore

Spanish ampoules with an instant, long-lasting, visible effect, helping young people to save their skin health and beauty

LORAC

LA legend, professional make-up brand developed by make-up artists for make-up artists, but helps everyone to sink into the art of make-up

Lululun

Sheet masks brand No. 1 in Japan. Lululun combines advanced Japanese technologies in cosmetology and ancient Asian traditions of skincare

MegRhythm

Japanese steam eye masks which help to relax your tension as if after SPA-procedure

Merries

Japanese premium quality diapers and pants made with breathabale material, made on basis of 30-years scientific experience. Let the babies and their mothers smile!

MISSHA

Korean iconic BB creams and cushions which has gone beyond k–beauty and has become a global trend-setter of makeup and skin care products. www.missha-russia.ru

Nouba

Italian brand in constant search of beauty expression, it reveals unexpectedly bold colors and creates unique products using innovative solutions

On The Body

Korean face washing foams and exquisite shower gels with rich perfume aromas and the most delicate silk texture

Perioe

Toothpaste No. 1 in Korea from LG group of companies. Rare balance of traditional recipes and modern technologies, comprising toothpaste in a pump dispenser bottle

Petit Maison

Family of Petite Maison (French “Little House”) goods gives a woman daily like “at home” feeling of comfort. Petite Maison product range is for all skin types and satisfies the most exquisite needs.

Physicians Formula

Healthy beauty formula – hypoallergenic and enriched with vitamins and essential oils, make-up developed by dermatologists and beauticians for more than 80 years.

Pigeon

Japanese brand of premium quality prodicts for pregnant women, nursing moms and newborns. The value of the brand is understanding that each mom and baby are individual